Business consultant Ian Ash was helping public relations professional Ros Weadman understand and improve her businesses cash flow when they struck upon an idea.
Their idea was a one day business summit aimed at new businesses and those enterprises whose growth had plateau, covering topics that all small business owners should know but often ignore.
“Cash flow is something I had been avoiding for eight years,“ said Ros, laughing.
“You know you should give it some attention but because these things are a bitter pill to swallow you keep ignoring it and you keep surviving on passion and talent alone.
“But until Ian made it more palatable in a really practical way so could I absorb things like sales planning and cash flow analysis, all things I’d been avoiding.
“ I said to him all business owners should know this stuff and it doesn’t have to be scary.“
The result of that light bulb moment was the upcoming Vision 2020 Business Summit.
The one-day event on 22 November will provide a unique opportunity for SMEs to embrace forward-looking, practical perspectives on key elements of business strategy so they can compete more effectively in a highly competitive global marketplace.
Ros, who heads Marcomms Australia, said the summit would offer unique content covering finance, sales, marketing, public relations, goal-setting and mindset.
“The summit program is specially-designed for those who want to scale their business sustainably and need proven ways of making this happen”, she said.
And the focus will be on practicality.
“Our passion is to see local businesses succeed and thrive,“ said Ian, who runs OrgMent Business Solutions and is regular Grow columnist.
“We want to give participants a day of variety and interesting talks and presentations that they can take away and practically apply to their business to get results.“
Ian said most business owners recognise that running a successful business takes more than just passion and talent.
“The Vision 2020 Business Summit will open their eyes about what it takes to run a successful business. The content will equip them with knowledge and skills in key areas of business strategy so they can become more effective business owners”, he said.
“The vision for attendees is to give them the benefit of hindsight from three key presenters who are all highly experienced in their fields. That’s why we called it Vision 2020 – we are giving them that forward looking information that they need know,“ added Ros.
The Vision 2020 Business Summit will take place at Bunjil Place, Narre Warren, on Friday, 22 November 2019. It is fully catered event.
Early bird tickets are now on sale for $297.00+GST until midnight, Thursday 31 October. After that, tickets are $397.00+GST until sold out.
To book your place at the summit, visit www.trybooking.com/556894 or to find out more, call Ros Weadman on 0409 969 785 or Ian Ash on 0418 366 418.